MPIWC Social MediaGet Social with MPI WestField!
Social media are media designed to be disseminated through social interaction, created using highly accessible and scalable publishing techniques. Social media supports the human need for social interaction, using Internet- and web-based technologies to transform broadcast media monologues (one to many) into social media dialogues (many to many). It supports the democratization of knowledge and information, transforming people from content consumers into content producers. Businesses also refer to social media as user-generated content (UGC) or consumer-generated media (CGM).
Facebook
(click icon to go to MPIWC on Facebook)
Facebook is a social networking website that is operated and privately owned by Facebook, Inc. Users can add friends and send them messages, and update their personal profiles to notify friends about themselves. Additionally, users can join networks organized by city, workplace, school, and region. The website's name stems from the colloquial name of books given at the start of the academic year by university administrations with the intention of helping students get to know each other better.
LinkedIn
(click icon to go to MPIWC on LinkedIn)
LinkedIn is a business-oriented social networking site founded in December 2002 and launched in May 2003 mainly used for professional networking. As of July 2009, it had more than 43 million registered users,spanning 170 industries. The purpose of the site is to allow registered users to maintain a list of contact details of people they know and trust in business. The people in the list are called Connections. Users can invite anyone (whether a site user or not) to become a connection.
Twitter
(click icon to go to MPIWC on Twitter)
Twitter is a free social networking and micro-blogging service that enables its users to send and read messages known as tweets. Tweets are text-based posts of up to 140 characters displayed on the author's profile page and delivered to the author's subscribers who are known as followers. Senders can restrict delivery to those in their circle of friends or, by default, allow open access. Users can send and receive tweets via the Twitter website, Short Message Service (SMS) or external applications. While the service costs nothing to use, accessing it through SMS may incur phone service provider fees.
MPI International Social Media Tools
The MPI Social Media page gives you more information related to social media and event professionals, to learn more click here:
http://www.mpiweb.org/Community/SocialMediaTools.aspx
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If you would like advice or more information on how to use these three social media sites please contact: MPIWC Director of Publications: Cameron Toth at socialmedia@mpiwc.org. .
Cameron Toth would be more than happy to assist you in getting started or helping you to manage these sites to help your networking and professional goals. He can recommend several easy to use free resources for managing Twitter and can explain strategies for utilizing Facebook and LinkedIn.
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